Recruiters using LinkedIn Recruiter view your photo, headline, and current role before anything else. Optimizing for that first glance dramatically increases your response rate.
Your headline is prime real estate
Don't just list your job title. Add what you do and who you help: "Product Manager | Fintech & Payments | Building for the Nigerian mass market."
Use a real, professional photo
Profiles with a clear, friendly headshot get significantly more profile views than those without one.
Write your About section for humans, not robots
Keyword-stuffing looks unnatural. Write in first person about your strengths, what you're looking for, and a career highlight or two.
Turn on "Open to Work"
This single setting can be the difference between being found by a recruiter and being invisible in search.
Request recommendations, don't just give them
Two or three specific, credible recommendations do more for your credibility than a long list of skill endorsements.
Want a professional to handle your entire profile overhaul? Our LinkedIn optimization service covers all of this and more.
Tobi Adekunle
LinkedIn & Personal Branding Coach
Tobi helps professionals build LinkedIn profiles and personal brands that convert views into interview invitations.